Google news and updates

Worth knowingGoogle · News· 28 Oct

Ads are coming to Google's AI Mode in the UK

What they said

“Then, in Q4, Google will also expand ads in AI Mode to Brazil, Mexico, and the United Kingdom.”

In plain English

Google's AI Mode is the chat-style search that answers questions directly. Google is now showing ads in it in 10 more countries, and says the UK is next, before the end of the year. In the US, ads can also appear on follow-up questions in the same conversation, labelled "Sponsored".

For marketers, founders
What to do
  1. 1Make your product feed answer real questions
  2. 2Check your Shopping and Search campaigns are ready
  3. 3Watch your reports once it launches
Don’t miss

Latest

Newest first · Last update 10 hours ago
Worth knowingGoogle

Google is switching on checkout inside AI Mode and Gemini for some Shopify stores

Google has started letting shoppers buy products straight from AI Mode in Google Search and the Gemini app, without visiting your website. Eligible US Shopify stores linked to Merchant Center are being switched on automatically. You stay the seller, but the checkout happens on Google.

22 Sept · For founders, marketers
Action neededGoogle

Google Shopping will reject product images smaller than 500 x 500 pixels

From 31 January 2027, every product image you send to Google Merchant Center must be at least 500 x 500 pixels. Until now the minimum was 100 x 100, or 250 x 250 for clothing. Products with smaller images will be disapproved and drop out of Shopping ads and free listings.

21 Aug · For founders, marketers, ops81 days left