About The Ecom Wire

Who runs it

The Ecom Wire is run by Create8, an eCommerce agency in Greater Manchester (Create 8 Ltd, company number 09724442). Every story is checked by Peter Screeton, Create8’s co-founder, who has worked in eCommerce for over 11 years.

How stories are found and written

Our AI agent watches each platform’s own changelogs, help centres, developer updates and announcements, plus recognised industry publications. When something changes, it drafts a short story: a quote from the source, a plain-English summary, why it matters, who it affects and what to do. Every story links to its original source, so you can always read it for yourself.

How we check every story

Nothing goes live until Peter has checked it. The check covers:

• that the source is genuine, such as the platform’s own changelog or announcement;
• that the summary, dates and figures match what the source said when we published;
• that we haven’t added anything the source doesn’t support. If a source doesn’t say something, such as what happens after a deadline, we say so.

The check doesn’t mean we’ve tested every claim a platform makes, and things can change after we publish. Read the full disclaimer.

Our writing rules

• Plain British English, no jargon and no hype.
• Neutral and practical: we report what changed and what to do, not opinions about the platforms.
• Bad news only when you need to act, and always framed around the fix.
• Short quotes only, one per story, always linked to the source. We never copy whole articles or use their images.
• We never name retailers affected by an incident.

Corrections and updates

Spotted a mistake? Email hello@create8.co.uk with the story link. We check it against the source and fix it quickly. When we change a story after publishing, it shows an “Updated” date.

Ads and independence

The Ecom Wire is free to read. We’re not affiliated with or endorsed by any of the platforms we cover. Promotions for Create8, sponsors or other advertisers are always labelled “Ad”, and any affiliate links are labelled too. Advertisers and affiliates never influence which stories we cover or what we say. Advertise with us.